Review campaign results

Campaign results help you understand what happened after an email campaign started sending.

Review a campaign

1. Open Campaigns.
2. Select the campaign you want to inspect.
3. Review delivered, opened, clicked, and failure-related counts.
4. Use the campaign list to compare recent sends at a glance.
5. Review the recipient table when you need deeper detail.

Understand FINALIZING

• A campaign can reach completed state before every recipient record fully settles.
• When that happens, Spark shows FINALIZING and keeps refreshing the data.
• Wait for finalizing to clear before you treat the totals as final.

Work from the recipient table

1. Filter recipients by status when you need to focus on a specific outcome.
2. Review recipient-level delivery and engagement metrics.
3. Open the related conversation when a recipient reply needs attention.

Move from campaign data to follow-up

• Watch failures, bounces, and complaints alongside opens and clicks.
• Open Conversations from the campaign when you need to handle replies.
• Use what you learn to adjust the next audience, message, or send time.